The Operating System for Aquaculture Field Sales
Real-time shop management, GPS field tracking, AI-powered collections intelligence, and end-to-end order lifecycle — purpose-built for aquaculture distributors.
Built for factories, not for fields
Generic ERP systems assume you’re managing warehouses from a desk. Aquaculture distribution is farms, ponds, remote Sales Executives, and relationships built on trust — not spreadsheets.
Desktop-Only Workflows
Sales Executives are in the field. ERPs demand PC data entry — so data arrives late, incomplete, or never.
Zero Field Visibility
No GPS tracking, no visit logs, no proximity verification. You take the Sales Executive's word for where they were.
Collections Blind Spot
Outstanding balances live in spreadsheets. By the time a manager notices, the debt is already overdue.
No Hierarchy Awareness
ERPs don't know your Sales Manager → Zonal Manager → Top Management chain. Approvals go to inboxes, not the right person in real time.
Reports That Lag Reality
Month-end reports tell you what happened. They don't tell you which shop will default next week.
Painful Customisation
Every change needs a consultant, a sprint, and a budget. AquaSolvAI is configured per tenant in days.
Everything a distributor needs — nothing they don’t
14+ modules live on day one. No phased rollouts, no hidden add-ons.
Shop Management
Register, approve and manage retailers with GPS, credit limits, and discount tiers. Full lifecycle from onboarding to deactivation.
Orders & Delivery
Place orders against the catalog, route approvals by value, track partial deliveries, and log returns — all from mobile.
Payments & Credit Ledger
Verify collections. Running ledger per shop with automatic credit-balance application on new invoices.
Dynamic Hierarchy
Define your own levels (Sales Manager → Zonal Manager → Top Management). Approvals and transfers route automatically through your org chart.
Farmer / Pond CRM
Track farmer visits, pond records, harvest stages, and engagement recency. Monitor crop health across your territory.
Write-offs & Returns
Multi-level approval workflow for write-offs and product returns. Full audit trail on every rupee waived.
Stock Overview
Monitor stock vs thresholds, receive low-stock alerts, and manage stock trigger requests across the cascade.
Payout
Admin-triggered cascade of approved travel-allowance totals, rolled up through the hierarchy automatically.
GPS Field Tracking
Live route recording, vehicle selection, per-km allowance, shop-visit proximity logging — manager-approved.
Reports & Projections
Cumulative drill-down, P&L, and sales projections — hierarchy-aware, exportable, real-time.
Predictive Insights
Collections risk scores (0–100) and demand forecasting per shop and product. Available on Growth & Enterprise plans.
Matsya AI Assistant
Role-aware AI answers from live data. Ask anything about your team, shops, or outstanding — instantly.
Know exactly where your team is
Real GPS routes, verified shop visits, and auto-calculated travel allowances — not self-reported numbers.
Start Activity
Sales Executive selects vehicle (Bike/Car) and starts their day. GPS begins recording the route in real time.
Shop-Visit Proximity Check
When the Sales Executive marks a visit, GPS verifies they are physically within the required proximity of the shop's registered coordinates.
Route & Distance Logged
Full route map recorded. Distance auto-calculated and multiplied by the per-km allowance rate for the vehicle type.
Manager Approval & Payout
Sales Manager reviews and approves the day's activity. Approved amounts cascade into the periodic payout run automatically.
Know what’s going to happen before it does
Statistics-based forecasting that surfaces risk and demand signals before they become problems.
Farmer & Pond CRM
The only CRM built for aquaculture field sales. Every farmer your Sales Executives register, every pond they monitor, every visit they log — structured, searchable, and visible up the hierarchy in real time.
What Sales Executives capture
Farmer Registration
Name, mobile, GPS farm location, total acreage, and species being farmed (Vannamei, Tiger Prawn, Rohu, and more). Every registration is linked to the SE who onboarded them.
Pond-Level Records
Each pond is mapped with its own GPS coordinates, area in acres, and real-time cultivation stage — Preparation → Pre-growth → Growth → Harvest.
Crop Cycle Tracking
Stocking date, juvenile count, and survival rate at harvest — logged per pond. A complete crop history: what was stocked, how it performed, who logged it.
Every visit — deep & structured
Visit Type & Pond Health
Each visit is classified — Routine, Follow-up, or Issue Resolution — with pond health status at the time: Healthy, Diseased, Harvesting, or Stocking.
Product Intelligence
Per pond, the SE records which products the farmer is actively consuming (with photo evidence) and which were recommended — a fully auditable trail.
Water & Health Parameters
Configurable parameters — DO, pH, salinity, and more — recorded per pond per visit, with trends surfaced in field insights.
👁 Full Hierarchy Visibility
Sales Executives see their own farmer portfolio. Sales Managers see team-level breakdowns. Zonal Managers and Top Management see company-wide aggregates — engagement rates, product penetration, and territory coverage across all Sales Executives, in one view.
📵 Fully Offline — Built for Remote Fields
Farmer registration, pond logging, visit capture, and health-parameter readings all work with no network signal. Every record syncs automatically the moment connectivity returns.
Matsya — your field sales brain
Not a chatbot bolted on top. Role-aware, data-connected, answers from your live system in plain language — no report-building required.
What Matsya can do
- ✦ Query any Sales Executive’s outstanding balance, shop count, or payment status in plain language
- ✦ Get real-time team performance without building or running a report
- ✦ Surface collections risk scores — prioritise follow-up before shops default
- ✦ Predict demand per product and shop for the next 30 days
- ✦ Role-scoped answers — a Sales Executive sees only their data; a General Manager sees everything
- ✦ Farmer engagement summaries — who hasn’t been visited this month
- ✦ Answer hierarchy, transfer, and approval status questions instantly
Reports that explain themselves
Every report is hierarchy-aware. Drill from company-wide to a single shop in three clicks. Ask Matsya to summarise any report in plain English.
Cumulative Aging Report
Outstanding segmented by 0–30, 31–60, 61–90, and 90+ day buckets. Drill from company total to individual shop and invoice.
P&L Report
Revenue, COGS, Gross Profit, Operating Expenses, and Net Profit — rolled up by territory or drilled down to product SKU and shop.
Sales Projections
Set targets at any hierarchy level. Track actual vs target attainment in real time — gap analysis before the period closes.
AI Report Builder
Describe the report in plain language. Matsya writes the query, runs it against live data, and returns a formatted summary.
Collections Risk Dashboard
Rank shops by their 0–100 risk score and prioritise collection calls scientifically.
Field Activity Report
Sales Executive movement logs, visit counts, GPS route summaries, and daily travel allowance — derived from GPS data, not self-reporting.
Works where the network doesn’t
Field sales doesn’t stop at a dead zone. AquaSolvAI keeps working — logging visits, tracking routes, and capturing orders — even with zero connectivity. Everything syncs automatically the moment the connection returns.
Continuous Location Tracking
GPS breadcrumbs are captured and stored continuously — even with no signal — and timestamped at capture.
Log Shop Visits
Log a visit with no signal — GPS proximity is verified locally, appears as pending, and uploads on reconnect.
Place Orders
Orders created offline are queued and automatically submitted for Sales Manager approval once connectivity is restored.
Record Payments
Payments collected in the field are recorded offline and queued for sync — no transaction is missed.
Farmer Visit Logging
Farmer visits and engagement records are captured offline and synced when connectivity returns.
Start & End Field Activity
Start and end a field-activity day with no connection; GPS tracking runs throughout and syncs automatically.
AquaSolvAI vs Traditional ERP
No marketing language — just what each system actually delivers for an aquaculture distributor.
| Capability | Traditional ERP | AquaSolvAI |
|---|---|---|
| Mobile-first design | ✗ Desktop-centric; mobile is an afterthought at best | ✓ Native iOS & Android apps built for field Sales Executives |
| GPS field verification | ✗ No tracking; relies entirely on manual reporting | ✓ Live route tracking with shop-visit proximity verification |
| Dynamic org hierarchy | ✗ Fixed structure; changes require IT engagement | ✓ Self-defined levels with auto-routed approvals |
| Per-shop credit ledger | ✗ Basic AR aging only; no running balance per account | ✓ Full debit/credit ledger; credit balance auto-applied on invoices |
| Collections risk scoring | ✗ None; managers must review all accounts manually | ✓ AI-calculated 0–100 risk score per shop, updated automatically |
| AI assistant | ✗ No conversational intelligence layer available | ✓ Matsya — role-aware AI answers from live data, no report needed |
| Farmer / pond tracking | ✗ No aquaculture-specific CRM module available | ✓ Ponds, crops, harvests, health parameters — all linked |
| Demand forecasting | ✗ Manual estimation or separate BI tool required | ✓ Per-shop, per-product demand forecast built into the platform |
| Setup time | ✗ 3–12 months of implementation and consulting fees | ✓ Onboarded and live within days; no consultants needed |
| Travel allowance payout | ✗ Manual spreadsheet calculation prone to errors | ✓ GPS-computed, manager-approved, auto-cascaded payout |
Start lean. Scale as you grow.
Every plan includes the full core platform. Upgrade when you need AI, GPS, or advanced analytics.
Starter
Core operations for a single region getting started on digital.
- ✓Shops, Orders, Payments
- ✓Credit Ledger
- ✓Returns & Write-offs
- ✓Approval Workflows
- ✓Staff Hierarchy
- ✓Mobile Apps (iOS & Android)
- ✓Standard Reports
Growth
AI + GPS for teams scaling across multiple territories.
- ✓Everything in Starter
- ✓Matsya AI — Unlimited queries
- ✓AI Reports (500/month)
- ✓GPS Field Tracking
- ✓Travel Allowance Payout
- ✓Farmer / Pond CRM
- ✓P&L & Projection Reports
- ✓Predictive Insights
- ✓Demand Forecasting
- ✓Collections Risk Scores
Enterprise
Full platform with unlimited AI and dedicated support.
- ✓Everything in Growth
- ✓AI Reports — Unlimited
- ✓Priority Support + SLA
- ✓Dedicated Onboarding
Ready to modernise your field operations?
Onboarded and live within days. No long implementations, no consultants.
Visit AquaSolvAI →